Illinois State Library

Illinois Center for the Book

Individual Author Record

General Information

Name:  Jim Morris  

Pen Name: Chairman Jimmy

Genre: Non-Fiction

Audience: Adult;

Born: 1949 in Boston, Massachusetts

-- Jim Morris on WorldCat --

Illinois Connection

I have lived in Illinois since I was two. I grew up in Park Forest, Illinois, "America's Model Community", attended Northern Illinois University in Dekalb, and the University of Illinois at Chicago. I've lived and worked my entire adult life in Chicago, and more recently, in Evanston.

Biographical and Professional Information

As both copywriter and creative director, Jim has been creating evocative, highly human, award-winning advertising for 30 years. Armed with a degree in philosophy and an unnatural fondness for hippos, Jim served time as copywriter and creative director at several ad agencies, including FCB and DDB Worldwide. He has enjoyed a thriving freelance copywriting business for most of the past 15 years. Jim also served on the faculty of Columbia College for 12 years as a copywriting instructor, wrote a monthly column for Screen for five years, and contributes to several blogs, most notably his own at’s accomplishments include authoring dozens of successful taglines, including “We are Flintstones Kids, Ten Million Strong and Growing,” the cornerstone of one of the longest-running active campaigns of the last half century; and creating an international branding campaign for Lions Clubs International, from tagline through TV. His advertising work and other writing can be seen on his other website,

Published Works Expand for more information

Titles At Your Library

The Width and Wisdom of Chairman Jimmy
ISBN: 1456322788

CreateSpace Independent Publishing Platform. 2011

Chock full of original aphorisms, essays, cartoons, poems, tributes, song lyrics, letters to the editor and myriad other kinds of writing, there's never been a book quite like this-a literary food court, a bevy of brain lozenges that will have you grinding your teeth and scratching your scalp till it bleeds, laughing all the way to the ER. While he's no Andy Rooney, George Carlin, Dave Barry, P.J. O'Rourke or Dennis Miller, his devotees have foolishly made such comparisons. This book comprises Chairman Jimmy's Greatest Hits, jammed with sneering, silly, cynical and occasionally valuable insights and observations by America's last undiscovered, curmudgeonly iconoclast. An advertising copywriter by day, Chairman Jimmy has been shoving his stick in the cosmic beehive for 30 years as a columnist, essayist and occasional speaker. Chairman Jimmy draws from his own unique life experiences-attending Monterey Pop at18, jamming on stage with Jack Bruce at 29,nearly dying of perforated diverticulitis at 35, authoring the tagline that launched one of the longest continuous ad campaigns of the last half century, which, curiously, doesn't appear in this book.

Speaking Engagements

Speaking Engagement Availability (Yes)

I speak on various advertising topics, particularly the many things that ail the industry. I also speak on the specific topic of taglines (slogans)

because that is my specialty. I will speak anywhere in the United States.