Pen Name: None
Born: in Detroit, MI
Doctoroff completed his undergraduate studies at Northwestern University (Evanston, IL) and holds an MBA from the University of Chicago. He began his advertising career at Leo Burnett in Chicago then changed to JWT advertising, also in Chicago.
Biographical and Professional Information
Doctoroff was born and raised in Detroit, Michigan. He completed his undergraduate studies at Northwestern University (Evanston, IL) and holds an MBA from the University of Chicago. Before his advertising career began at JWT, he began his career at Leo Burnett in Chicago.
In 1994, he moved to Hong Kong and then to Shanghai in 1998. He resides there still today.
Billions: Selling to the New Chinese Consumer, Palgrave Macmillan, 2007
What Chinese Want, Palgrave Macmillan , 2012
Titles for Purchase and at Your Library
Billions: Selling to the New Chinese Consumer
Release Date: 2007-01-23
What Chinese Want: Culture, Communism, and China's Modern Consumer
Release Date: 2013-09-24
Speaking Engagements and Upcoming Appearances
Speaking Engagement Availability: (Yes)
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